Website Copy
When you confuse, you lose.
Your website needs to connect with your ideal customers and convert visitors into buyers.
In order to do this, your copy must be clear and concise. Your customers need to know what you offer, how they can buy it, and how it will change their lives within 5 seconds of arrival.
If your copy is confusing, too wordy, or self-focused, it’s not going to convert. I’ll make it pop! by focusing on how you solve your customers’ problem in a clear, short, & simple way, setting you up for more revenue right off the bat.
Email Strategy & Copy
You got the golden ticket (their email address)!…now what?
There’s a secret weapon in marketing that has a killer ROI—email.
Email is the best way to build the know, like, and trust factor with your ideal customers. Using email, let’s turn them into loyal buyers of your product or service.
How are we going to do it?
Step 1: Assessment & Research. What are you currently doing with your emails? What’s working? What’s not? What are your goals? What do your customers want?
Step 2: Strategy. I’ll put together a plan using your feedback that will deliver results.
Step 3: Copywriting. I’ll write email sequences that will make your product or service irresistible so that your subscribers turn into paying customers. And I’ll put a little personality in it.
A few sequences we can start with are:
– Welcome
– Nurturing
– Abandoned cart
– Repeat customer
– VIP
– Or a custom email sequence designed just.for.you.
Sales Pages
Your customers have a problem. You have a solution.
Once eyeballs have landed on your sales page, it’s your shining chance to sell them on your product or service. I’ll write compelling headlines, an enticing offer, and I-can’t-live-without-this-product reasons to click “BUY.”
Copy Editing
For when your content needs some PIZZAZZ.
If you need someone to swoop in with a magic wand and review and edit your content, this package is for you. I’ll review 10 pieces of pre-written content and focus on the 3 C’s: is it clear? is it concise? is it compelling? I’ll polish them up and prime them for readability and SEO. Delivery time: within one week.
A Little Bit of This, a Little Bit of That
Custom copy quotes to meet your unique business needs.
Emails, newsletters, advertorials, and lead magnets, oh my!
Schedule a 15-minute call to discuss how copywriting can SHOW YOU THE MONEY!
Email lindsay@iamlindsaynichols.com.
